We know there are a ton of other “Things //insert relevant industry// can learn from the Super Bowl” blogs dropping this week. What can we say, sometimes we’re joiners.
Beyond communications, we turned our eyes toward humanity.
We prefer craft beer.
— waymaker (@waymaker) November 10, 2016
Ahem, First Magnitude anyone?
That being said, we were surprised and proud of the Budweiser (Anheuser-Busch/AB-InBev) Super Bowl spot, “Born the Hard Way”:
We like this much, much more than their prickly 2015 attack on microbrews. Nice work. We may even have to crack a red label in their honor.
Of course, we wrote this post prematurely as what followed, but this amazing piece from 84 Lumber (of all companies):
And this from Audi:
Although, the game was good (would have been better if the Dolphins were in it), the real stars were a handful of ads that highlighted humanity, compassion and equality… that’ll move the chains.
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